Wiadomości Polska Biznes i finanse FitLine becomes Official Partner of the ATP Tour
Biznes i finanse

FitLine becomes Official Partner of the ATP Tour

Optymalizacja wydajności w tworzeniu gier: dostosowane rozwiązania umożliwiające bezproblemową integrację z największymi platformami gier.

FitLine z dumą ogłasza nowe wieloletnie partnerstwo z najwyższym męskim tour tenisowym na świecie. Sportowcy będą korzystać z produktów FitLine, a marka zostanie oficjalnym partnerem odżywiania sportowego i oficjalnym partnerem batonów energetycznych ATP Tour.

FitLine has been selected as the new Official Partner of the ATP Tour because of the mutual goal of promoting athletic performance and clean sport for both professional and recreational athletes. Massimo Calvelli, ATP CEO, expressed his excitement about the partnership, citing the shared dedication to optimizing athletic performance and engaging fans digitally as key reasons for the collaboration.

FitLine’s high-quality products are created and sold only by PM-International. CEO Rolf Sorg expressed his pride in the partnership with the ATP Tour, stating, „We are thrilled that our sports nutrition is now showcased on such a large platform in the global professional sports world. We look forward to engaging with tennis fans around the globe and to furthering our commitment to supporting professional and amateur sports in the community.” With a proven track record in elite sports and anti-doping measures,

For nearly two decades, FitLine nutritional supplement products have been included on the Cologne List®. This list, created by the sport industry, features products that have undergone rigorous testing for doping substances by a top laboratory in NEM analysis (dietary supplements). The Cologne List® serves as an independent platform for athletes and companies, providing transparent information to enhance security for all parties involved. For further details, please visit: www.koelnerliste.com

FitLine’s Cologne list® is highly valued by top athletes who use their products and is endorsed by various sports associations that trust the quality and effectiveness of FitLine supplements.

With over 1,000 top athletes from 85 different disciplines and 40 countries relying on FitLine, the brand is the official supplier for numerous sports associations and national teams, including the ATP Tour. These include the German, Austrian, Polish and Canadian Ski Associations (DSV, ÖSV, PZN, ACA), the German Ice Hockey Federation (DEB), the German Cyclists Federation (BDR), the German Athletics Association (DLV), the Olympic Base Hamburg/Schleswig-Holstein (OSP), the Swiss and Luxembourg Handball Federations (SHV, FHL), the Swiss Squash Federation, the Luxembourg Basketball Federation (FLBB), the Korean Wrestling Federation (KWF) and many more.

For the image, please visit AP’s website.

PM-International AG, headquartered in Schengen, Luxembourg, is a leading global direct selling company specializing in health, fitness, and beauty products.

Established in 1993, PM-International AG is known for its high-quality nutritional supplements and cosmetics under the brand FitLine®, many of which are backed by patented technology. The Nutrient Transport Concept (NTC®) is the company’s core focus, ensuring the delivery of nutrients to the cellular level. To maintain product quality, independent testing is conducted by ELAB Analytics GmbH, with analysis information readily available on their website. With over 900 million FitLine® products sold worldwide, the brand has gained trust from over 1,000 top athletes and is the official supplier to numerous sports associations and national teams. Notably, FitLine® has unique sports marketing partnerships with various athletic organizations.

For more information, please visit: www.pm-international.com

About The ATP

The ATP’s mission is to serve tennis by governing the ATP Tour and ATP Challenger Tour. We entertain a billion global fans with prestigious tournaments, showcasing the world’s greatest players and inspiring the game’s next generation. From the United Cup in Australia to Europe, the Americas, and Asia, the stars of the game battle for titles and PIF ATP Rankings points at ATP Masters 1000, 500, and 250 events, as well as Grand Slams. All roads lead to the Nitto ATP Finals, our prestigious season finale held in Turin, Italy. Featuring only the season’s best 8 singles players and doubles teams, the tournament sees the crowning of the year-end ATP World No. 1, presented by PIF. For more information, please visit: www.ATPTour.com.


Źródło wiadomości: pap-mediaroom.pl

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